Marie-Alicia Chang is passionate about bringing new products to life - whether creating new markets or growing existing ones. He is a founder of Semetric/Musicmetric, which before being acquired by Apple grew to be the market leader in music industry analytics / SaaS tools for labels and artists. The strategic vision of Musicmetric was to drive the music and entertainment industries toward a more data driven approach to their business, empowering artists and their teams. Over a seven year period we successfully disrupted an established industry, and now form a core part of Apple Music. Since leaving Apple, I’ve been investing in and advising startups in London and the Bay Area.