Priya Khanna

"Pepsi UAE
Director Insights for Beverages, Middle East and APAC

Global Insights & Commercial Strategy leader with the 20+ years of experience across India, Asia, Middle East and North Africa covering FMCG, F&B, Nutrition and Media industries
Diverse international market exposure of partnering and leading large, multicultural teams; Proven track record of achieving successful outcomes within diversity of cultures | Markets | Structures

Insights and Analytics Functional expert. Proficient in:
• Consumer behaviour, Empathy, Culture, Foundational Insights
• Brand Building, Innovation development
• Bringing digital X insights as a capability via AI and Social Listening
• Advance analytics (Market Mix Modelling, Pricing analytics etc)
• Critical experience across different functions (Marketing| Insights | Commercialization)

Highly skilled in strategic business planning
• Proficient in building long term strategic plans and short-term operating plans for brands | Businesses
• Extensive experience in building Consumer, Commercial and Innovation strategy on Iconic brands such as Pepsi, Mountain Dew, Quaker, Tropicana, Gatorade, Aquafina
• Led Business expansion strategies (eg launch of the new Business newspaper, online news portal) at a large Media house in India
• Commercially adept - Design thinking experience on new emerging Business models

Industry Thought leader, speaker @ Industry forums
• Factors for Success of Innovation @ Global executive Events, India
• Future of research @ Research Asia Interactive conference, Singapore
• Representative of FMCG clients @MRSI (Market Research Society of India)

BUSINESS STRATEGY * CONSUMER INSIGHTS * DATA ANALYTICS * DIGITAL INSIGHTS * AI * ADVANCE ANALYTICS *BRAND BUILDING *INNOVATION * DESIGN THINKING *FMCG * F&B * MEDIA* COMMERCIAL LEADER * EMERGING MARKETS *ASIA * MIDDLE EAST * INDIA "