Boutros Boutros
"Divisional SVP, Corp Comm & Marketing
Responsible for all marketing, corporate communications, and brand activity of the world's most valuable airline brand, Emirates; the world's leading air and travel services provider, dnata; and the 40-plus businesses of the Emirates Group.
Lead an in-house team of over 200 professionals and 100 global agencies representing the full spectrum of marcoms expertise - Advertising, Sponsorships, Events, Visual Services, Digital Marketing and UX, Merchandising, Public Relations, Internal Communications, and Social Media - in delivering creative and effective marketing and communications solutions to support business goals."
Responsible for all marketing, corporate communications, and brand activity of the world's most valuable airline brand, Emirates; the world's leading air and travel services provider, dnata; and the 40-plus businesses of the Emirates Group.
Lead an in-house team of over 200 professionals and 100 global agencies representing the full spectrum of marcoms expertise - Advertising, Sponsorships, Events, Visual Services, Digital Marketing and UX, Merchandising, Public Relations, Internal Communications, and Social Media - in delivering creative and effective marketing and communications solutions to support business goals."
Country:
Gulf Region