Mallzee started as a Tinder style Shopping app to help consumers find clothes quickly on mobile. In the last 3 years we've grown to be the biggest multi retailer shopping app in the UK with nearly 1m users. Consumers love our simple approach to browsing and now swipe tens of millions of products every month. As we developed this incredibly engaged community we used this swipe data to improve our business. We're now opening up this data source to our partners to help improve their marketing, merchandising and buying - all whilst showcasing their products and brand hundreds of thousands of times each month.