Orangetheory Fitness Company
Orangetheory® Fitness (www.orangetheoryfitness.com) is a science-based, one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory's heart-rate-monitored workouts are designed to get participants within the target-training zone of 84-to-91 percent of their heart rate, which stimulates metabolism and increases energy. Led by highly skilled coaches, each workout incorporates endurance, strength and power elements through a variety of exercises using treadmills, rowing machines, TRX® suspension training and free weights. The end result is more energy, visible toning and the "Orange Effect" – Orangetheory's afterburn - where participants keep burning calories for up to 36 hours post-workout for an average of 500+ total calories burned. Endorsed by three-time United States Olympian Lolo Jones and Super Bowl Champion Justin Tucker, Orangetheory Fitness recently unveiled its engaging Keep Burning marketing campaign. The company was ranked #415 in Inc. magazine's Inc. 500 ranking of the fastest growing private companies and #255 in Entrepreneur's 2016 Franchise 500® list of the top franchises.
Technology:
Others
Industry:
Fitness, Health Care, Wellness
Headquarters:
Raleigh, North Carolina, United States
Founded Date:
2002-01-01
Employees Number:
251-500
Funding Status:
Private Equity
Investors Number:
3
Total Funding:
$4.8M
Estimated Revenue:
Less than $1M
Last Funding Type:
Private Equity
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