Mucho ^Company

Like a personal stylist for your tastebuds, Mucho curates food shopping experience. It is a platform that brings together brands, retailers and content providers that share this passion. It is the place where consumers enjoy a seamless shopping experience – exploring, buying, cooking while all the complexity stays in the back-end. Both individuals and families can use the sleek interface to quickly decide what to buy and cook, all based on their budget, personal needs and preferences. • Mucho recommends recipes, products & shopping lists that are tailored to each user. • The system is underpinned by an algorithm that continually learns the user's likes and dislikes, and keeps track of what's in their cupboard. • It then uses this data to optimise grocery shopping and reduce food waste, so the user can get Mucho food for their money. • The platform allows shoppers to select snacks, breakfast, lunch and dinner. • Currently shoppers in the UK will be able to get all their shopping on Mucho delivered by retail partners straight to their home.